Abstract:Monetary incentives offered by the state of California have historically played an important role in driving electric vehicle (EV) adoption. The Clean Vehicle Assistance Program (CVAP) launched in 2018, is given as a point-of-sale financial incentive and provides grants and affordable financing to help income-qualified Californians purchase or lease a new or used alternative fuel vehicle. Since CVAP is a relatively new program, there is less research on its effectiveness on low-to-moderate-income buyer decisions. In this study, we analyze whether buyers would purchase a zero-emission vehicle (ZEV) without the CVAP grant and the heterogeneity in the sample across income groups and census tracts in California using binary logistic regression. The study is based on survey responses from 2253 CVAP grant recipients for 2018 to 2022.